The Ultimate Social Media Image Size Guide (2025)

Why Image Sizes Change Constantly

Social media platforms frequently update their interface designs, which alters how images are displayed. Using outdated dimensions leads to pixelation, awkward cropping, or rejection of the upload entirely.

This guide provides the most current, verified dimensions for the major platforms in 2025.

Facebook Image Sizes

Facebook remains highly relevant for brands, particularly for event promotion and paid advertising.

• Profile Picture: 170 x 170 pixels (displays circular)
• Cover Photo: 820 x 312 pixels (keep important info centered for mobile crop)
• Shared Image / Link Preview: 1200 x 630 pixels (1.91:1 ratio)
• Event Cover: 1200 x 628 pixels

Twitter / X Image Sizes

X is a fast-moving platform where poorly cropped images get scrolled past instantly.

• Profile Photo: 400 x 400 pixels
• Header Image: 1500 x 500 pixels (3:1 ratio)
• In-Stream Photo: 1200 x 675 pixels (16:9 ratio is now fully supported without cropping)

LinkedIn Image Sizes

Professionalism is key on LinkedIn. Blurry banner images can negatively impact a brand's perception.

• Company Logo: 300 x 300 pixels
• Personal Background Banner: 1584 x 396 pixels (4:1 ratio)
• Company Page Banner: 1128 x 191 pixels
• Shared Image / Link Preview: 1200 x 627 pixels

Pinterest Image Sizes

Pinterest is highly visual and prioritizes vertical real estate.

• Standard Pin: 1000 x 1500 pixels (2:3 ratio)
• Profile Picture: 165 x 165 pixels
• Board Cover: 222 x 150 pixels